How many followers does it take before you can consider yourself a cult leader?
Jim Jones needed about 900, but these days you need about 50,000. At least on Twitter. The top tweeters there have pulled in their huge anonymous fan bases from around the new-media savvy world.
Author Guy Kawasaki has over 90,000 followers, people who hang on his every tweet and devote their waking hours to clicking through to the links he recommends. He’s only trying to flog his company, still his followers must find value in his pearls of Web wisdom, which arrive every 5 minutes or so throughout the day.
A cult is usually described as a fringe religion, an extreme political group or a group of people who show excessive devotion to a person, idea, or thing. So tweeters who follow the Web gurus are just the latest manifestation of a long proud history.
I know some very smart people who are dedicated tweeters but I must confess I don’t know where they find the time. I’m far too busy updating my photos on Facebook, adding business contacts on LinkedIn and writing blogs like this.
Not surprisingly I have only 50 followers on Twitter, 49,950 away from immortality!