Man, some logos suck

17 Jul

I love bad logos. image-241

Some of them are so terrible they are actually good. Look at this one for Instituto de Estudos Orientais. Is this a porn company? A massage parlour? No! It’s an institute for Asian Studies folks. That’s an Asian-style building and a setting sun.

It’s a winner. Of course not for the right reasons.

imagesThe love affair with the ellipse continues. Whirlpool is the template that comes to mind, but that hasn’t stopped anyone from ripping this iconic design off and replicating it badly. Designers do this stuff in their sleep.

You gotta like The Club Doctor logo. They managed to say everything  a second time visually, which is terrific. Repetition works. But you end up wanting to club someone for this stupid logo and, fortunatelyimage-261, there is a doctor on hand to clean up the blood!

Vancouver Island logos take the cake. So many companies island-cup-logo-400societyhave “Island” in their name to begin with – and some for very good reasons – but it’s the inevitable use of the Island image in the logo that makes me feel so twisted inside.

Ditto, companies with Canada in the name using the maple leaf, or American companies flying the stars and stripes in their logos. And businesses pay for this default stuff.

I thank god for good logo designers and we have two of them. You can find cheaper logo designers to be sure. Just look around.

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5 Responses to “Man, some logos suck”

  1. Terri July 17, 2009 at 10:54 am #

    well Doug – some logos suck and some are just a pain in the ass…

  2. tom hammarberg July 17, 2009 at 12:00 pm #

    I’ve always liked this one
    http://victoriaconference.com/

    grumpy fish?

  3. Spiffy July 17, 2009 at 1:50 pm #

    Grumpy fish… funny.

    Check out the old logo for a place called Arlington Pediatric Center… they changed it (SMART)!

  4. tom hammarberg July 17, 2009 at 1:58 pm #

    Arlington Pediatric Center
    Couldn’t really have been more inappropriate could it.

    Here’s another classic
    http://www.telegraph.co.uk/news/1901656/OGC-unveils-new-logo-to-red-faces.html

  5. dougbrowncreative July 17, 2009 at 5:22 pm #

    Terri, come and work over here in Victoria!

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