Having just finished watching Season Two of Mad Men, I’m left with the inescapable conclusion that our parents smoked too much. Maybe it’s because they had too much time on their hands.
Who has time to smoke anymore?
We’re too busy being busy online, hammering out our links on Twitter, squeezing in a webinar while we wolf down a sandwich at our desks, or scanning the dozens of emails that lay in wait like little time bombs in our inbox.
Jobs come fast and furious. My old art director Vassil Valkov, who worked at JWT New York, used to regale me with stories of having one job to work on a month, weeks of concepting etc. Those days, like secretaries, are long gone my friends. You’ve got to be quick to make it in advertising today.
What we used to call Creative Problem Solving has become Think Fast.
Got a quick, nimble, organized mind? Drop us a line.