All you need is a good idea

27 Oct

Whenever I’m working on a campaign where the client is looking for a big audience response and has very little budget to work with, I always think of this scene from Mario Bava’s Shock. No CGI. No buckets of red corn syrup. Just a simple, ingenious idea.

Happy Halloween!

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Image source: K i n d e r t r a u m a


One Response to “All you need is a good idea”

  1. dougbrowncreative October 27, 2010 at 9:06 am #

    Holy shit. This is creepy Shane. Thanks!

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