The stats on mobile marketing are nowhere near online numbers yet. But they’re exploding and advertisers are keen to know about the opportunities.
This article estimates 5.5 million Canadians use their mobile device to access the Internet. It would seem the stage is set for Smartmarketing (trademark pending). But there’s a major caveat:
According to this infographic, 72 % of Smartphone users say they would change service providers if they received third party advertisements on their phone. Ouch.
So what are the real opportunities?
To find out more, Copeland is bringing mobile marketing heavyweight Simon Salt of Dallas to Victoria in September to spend a few days with us and help us kick our mobile skills up a few notches.
As the CEO of Texas agency IncSlingers and author of the recently published Social Location Marketing, Simon is the guy other social media big hitters turn to.
As with our Jay Baer workshops last year, we are inviting member agencies of T-CAAN to join us.
Meet Simon at our Victoria Tweet-up
We will also be hosting a tweetup for Simon at a venue to be announced so Victoria’s social media crowd can get to know him.
Stay tuned for a pre-workshop Q & A with Simon on this blog. Got a question for him? Pop it in the comment sections and we’ll put it to him.